FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."
Product integration and branded content are taking over entertainment! Whether that sentence reads like an exciting opportunity or a doomsday proclamation depends on your attitude, but either way it’s especially true in online video, where traditional advertising methods haven’t proved to be especially lucrative. As a result, a crop of new startups has emerged to [...]
Related Posts
While watching Hulu and other premium online content on your big screen TV isn’t a threat to cable companies right now (TV watching is at an all time high, and getting high-quality content from PC to TV isn’t that easy yet), Comcast can see the writing on the wall, so last week it mobilized its [...]
Related Posts
How does an old media guy do new media? With big budgets, but not too big. And with his eyes on the prize of crossing over any one project onto all sorts of platforms. In his “old world” experience of producing young adult media properties, Albie Hecht, CEO of web studio Worldwide Biggies and former president [...]
Related Posts
Corporate and non-profit boards looking to strengthen and diversify in 2009 now have the definitive resource for targeting top talent. Women in the Lead, a new book and online resource, features outstanding women from across Canada already at the helm and ready to take on more.
“It is critical for boards to attract and retain female [...]
Online studios Next New Networks and Revision3 are both launching music shows. But rather than confront the labels on their own turf and get into sticky rights issues, both startups are going the indie route. This will be NNN’s first foray into music, whereas Rev3 has already experimented with shows like XLR8R, a companion to [...]
Related Posts
