FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."

-Rick Mischel
CEO, Mainframe Entertainment

Archives

Archive for April, 2009


Bell Broadcast and New Media Fund releases 2008 annual report

Tuesday, April 28th, 2009

In 2008, the Bell Broadcast and New Media Fund invested nearly $12M in over a hundred projects including 62 new media and related television productions, and the development of 24 new media projects.
You can view the full Bell Fund 2008 annual report, including the funded new media productions, online.

Video Insider: How Can Independent Video Producers Compete In The Super-Premium Era?

Thursday, April 23rd, 2009

There’s a great amount of buzz about “TV Everywhere” — everywhere! And while many consumers will be thrilled to have access to the video content they pay to see at home — everywhere — independent content producers have good reason to worry about the “big boys” moving in on their turf. After all, wasn’t the vacuum created by the lack of legal super-premium content the reason for the great success of independent video over the last four years? Not completely.

Creative tension as finalists pitch in for Content 360 awards

Friday, April 3rd, 2009

Finalists at the Content 360 Interactive Educational Formats for Cross-Media – held at MIPTV in Cannes, France -  battled it out in five-minute pitching sessions to jurors Hye Chung Eun, senior researcher at the Korean Broadcast Institute, and Catherine Warren, FanTrust Entertainment Strategies’ founder and president, for the $10,000 development funding prize.
Selected from 56 entries [...]

Boost Your Brand with Twitter – FanTrust’s Top Tips

Thursday, April 2nd, 2009

To help you understand the whats, whys and hows of Twitter, FanTrust has published “Boost your Brand with Twitter” with our top tips for deploying real-time short messages to advance your entertainment business in the marketplace.
Through linking and social networking features, Twitter offers excellent viral marketing and content sharing – in February 2009, Web measurement [...]

Fans control online games, MIP delegates learn

Thursday, April 2nd, 2009

Companies may create online games, but the fans ultimately control them, Hilmar Petursson, CEO of CCP Games, told a conference on community entertainment today.

Demonstrating his Eve Online massively multiplayer sci-fi online game, which has 300,000 players – equal to the population of…