FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."

-Rick Mischel
CEO, Mainframe Entertainment

Archives

Archive for December, 2009


Pepsi to Skip Super Bowl Ads in Favor of $20M Social Media Campaign

Monday, December 28th, 2009

The Super Bowl is consistently one of the most-watched television programs of the year. Even as network television viewership continues to erode — thanks to cable, timeshifting and Internet options — advertisers are still willing to pay big ad dollars for a spot on Super Bowl Sunday.
That could be changing. For the first time in [...]

3D Game Developers Get New Pipeline to Monetize and Socialize Fans

Tuesday, December 15th, 2009

Unity 3D game developers now have a definitive place to go to monetize and socialize their online games. OverInteractive Media Inc. has just launched dimeRocker, the innovative self-publishing platform for Unity 3D game developers to deploy, manage and monetize their content across the social web from a single, centralized account.
“It is no longer about people [...]

Interactive Narrative ‘Inanimate Alice’ Featured in Epic Documentary TV Series

Monday, December 14th, 2009

The Future of the Novel is Digital

Inanimate Alice, the award-winning interactive title from novelist Kate Pullinger, recent recipient of the Governor General’s Award for fiction, features in the final episode of TVO’s epic documentary series Empire of the Word broadcasting December 16, in Canada.
Demonstrating an entertaining new way to read, the [...]

Consumers Warming Up to Mobile Video: Study

Thursday, December 10th, 2009

The conventional wisdom used to be that the smaller the screen, the less likely it would be that consumers would want to watch video on it. And sure, when watching a live sports event or a summer blockbuster, they’re going to try to watch it on the biggest, highest-quality screen they can. But consumers are [...]

Animated Dilbert and New Yorker ‘Cartoon A Day’ Calendar Applications Launch on BlackBerry Smartphones

Thursday, December 10th, 2009

Fans of Dilbert and The New Yorker Cartoons Can View Animated Clips of the Comics With Their Daily Schedule Directly on Their BlackBerry Smartphone
Santa Monica, CA / Waterloo, ONTARIO  – RingTales (www.ringtales.com), a digital media content company that produces and syndicates animated video versions of world renowned print cartoons s across all digital media, and [...]