FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."

-Rick Mischel
CEO, Mainframe Entertainment

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Archive for February, 2010


“Fan”ning the Flames – FanTrust: Your Mission Control for Olympic Fan Action

Thursday, February 18th, 2010

The FanTrust office is just a short walk along the water to the Olympic Torch. I’ve been making a regular pilgrimage to the flames, generally checking out the scene and hearing what the fans have to say about the Games, the Torch and the city of Vancouver. With almost as much bad press as Gitmo, [...]

Social games are big, but who’s spending money?

Thursday, February 18th, 2010

We all know by now that games built on top of social networks’ platforms are a big deal, but the results of a study commissioned by games manufacturer PopCap give some idea of just what the numbers are like. The survey estimates that there are about 100 million people in the United States and United [...]

One Million Facebook Fans for IOC – FanTrust: Your Mission Control for Olympic Fan Action

Friday, February 12th, 2010

As the official International Olympic Committee Facebook page hits the one million mark this week, FanTrust is following up our Twitter Olympics blog with a focus on Facebook fans. Comedy Central star Stephen Colbert took his fandom to a new level becoming the primary sponsor of the US Speedskating team for the 2010 Winter Games [...]

Spotlight on Olympic Fans – FanTrust Tracks Digital Fan Action for International Media

Wednesday, February 10th, 2010

Vancouver – February 10, 2010 – While the world gears up to watch the Winter Olympics, and the international media descends on Vancouver, fans around the globe are showing their support for the Games with unprecedented social media activity, tweeting, blogging and posting out loud from digital roof-tops. To capture this fan buzz and to [...]

Digital Fans Go Wild for Vancouver 2010 – FanTrust: Your Mission Control for Olympic Fan Action

Tuesday, February 9th, 2010

Sunshine, T-shirts and outdoor concerts. This can only mean one thing: it’s time for the Winter Olympics! In the spirit of Vancouver 2010, and live from FanTrust’s Vancouver headquarters, we are blogging about Olympic fans and Olympic fever – because, hey, it’s hot here at fan-central. FanTrust was also just chosen among the top digital [...]