FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."

-Rick Mischel
CEO, Mainframe Entertainment

Archives

rss headlines

Obama Girl live interview by FanTrust President Catherine Warren

"Obama Girl" Amber Lee Ettinger became a national phenomenon when the video "I Got a Crush on Obama" was released online and went viral in the months leading up to the U.S. election. In total, Obama Girl videos have been seen more than 150 million times worldwide and garnered major international media attention. [youtube wKsoXHYICqU] Interviewed by FanTrust President Catherine Warren at one of Canada's premier digital media events - The Interactive Exchange, organized by Interactive Ontario - Obama Girl Amber Lee Ettinger and Ben Relles, creator of the Obama Girl videos and BarelyPolitical.com, discuss how they use ...
Share this entry: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • del.icio.us
  • Digg
  • Fark
  • Ma.gnolia
  • NewsVine
  • Slashdot
  • SphereIt
  • Technorati
  • YahooMyWeb
  • Reddit
  • StumbleUpon

FanTrust President helps media execs “compete in the digital space” at NATPE 2009

The International Academy of Television Arts & Sciences invites you to attend its NATPE panel, "Competing in the Digital Space" on January 26 at 2pm in the Presentation Theatre, Convention Center, Las Vegas. Catherine Warren, President of FanTrust Entertainment Strategies, will moderate. Panelists include Nadav Palti (CEO & President, Dori Media Group), Peter Blacker (EVP, Digital Media & Emerging Businesses, Telemundo Network Group), Fernando del Granado (VP, Marketing, HBO Latin America Networks), Janet Balis (President/Founder, Digital Media Strategies, Inc.). Read the International Academy newsletter, December 2008
Share this entry: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • del.icio.us
  • Digg
  • Fark
  • Ma.gnolia
  • NewsVine
  • Slashdot
  • SphereIt
  • Technorati
  • YahooMyWeb
  • Reddit
  • StumbleUpon

FanTrust President to speak at nextMEDIA Wrap Session

How will a softening online ad sales market affect your monetization strategy? How will upcoming government regulation such at the CRTC New Media review and Copyright regulation affect your digital media initiatives? And how will ISP and Telco policy change how your content is distributed and monetized? Catherine Warren, FanTrust President, will provide insights into how to profitably navigate digital entertainment’s complex business landscape at this year's nextMEDIA Wrap Session, "Burning Business Issues". Date and time: Sunday, June 8, 2:40-3:40pm Location: Coleman / Beatty, Fairmont Banff Springs
Share this entry: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • del.icio.us
  • Digg
  • Fark
  • Ma.gnolia
  • NewsVine
  • Slashdot
  • SphereIt
  • Technorati
  • YahooMyWeb
  • Reddit
  • StumbleUpon

Catherine Warren at VIDFEST’s Convergence 2008: How to communicate with your audience online

FanTrust President Catherine Warren's joins VIDFEST's Convergence 2008, asking "Are You Talking To Me?" This session will consider whether widespread broadband penetration will change the way brands need to communicate to large audiences to drive response, the importance of balancing awareness and relationships and the opportunities and potential pitfalls of being a true market leader in the digital realm. Date and time: Thursday, May 22, 4pm Location: Granville Island Arts Club Theatre, 1585 Johnston St., Revue Stage
Share this entry: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • del.icio.us
  • Digg
  • Fark
  • Ma.gnolia
  • NewsVine
  • Slashdot
  • SphereIt
  • Technorati
  • YahooMyWeb
  • Reddit
  • StumbleUpon

FanTrust President to discuss shifting demographics and untapped markets at Vancouver Game Summit

Catherine Warren, FanTrust President, will be speaking at the Vancouver International Game Summit as part of Vancouver Digital Week. The management track panel "Untapped markets, Who are the customers?" will explore the changing demographics of console, handheld, casual and mobile games. What is the state of the current client base and where is it forecasted to be in the future? This panel will provide current data on what groups have not yet been accessed representing new markets and opportunities for the game designs of tomorrow for both large and small studios. Date and time: Wednesday, May ...
Share this entry: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • del.icio.us
  • Digg
  • Fark
  • Ma.gnolia
  • NewsVine
  • Slashdot
  • SphereIt
  • Technorati
  • YahooMyWeb
  • Reddit
  • StumbleUpon