Take charge of your digital strategy, with FanTrust's step-by-step plan. Here's how to set yourself up for success with a laser focus on accountability. In the latest three blog sessions, FanTrust has helped your company to articulate digital goals for 2009; identify the niche value offered to your fans; and better understand your fan base. Welcome to the FanTrust guide to digital success – Setting Your Digital Resolutions for 2009. December is traditionally a time for reflection and goal-setting, both personal and professional. Though you know what it takes to reach your goals for, say, losing weight ...

ICE Cubes – a series of podcasts that examines current trends and news stories in interactive entertainment – launched this week in conjection with the Interactive Content Exchange (ICE) conference. An ICE 2008 advisory board member and presenter, FanTrust President Catherine Warren recently sat down with ICE Cubes host and producer Alan Sawyer to share her thoughts about the digital ABC’s – audience, business and content – including: How audiences are changing entertainment content and the business of entertainment Aggregating fans to monetize online content Developing a profitable digital strategy (property-specific or corporate) Raising capital for multiplatform IP What the gaming ...

FanTrust is hitting the Game Developers Conference (GDC) in San Francisco - the world’s largest professionals-only game industry event. Hope to see you there! FanTrust’s “Top 3” GDC picks: Early Stage Funding for Gaming Start Ups Why: Entertainment media companies are witnessing a boom in VC funding opportunities– for both content and technology. Media and entertainment firms have experienced strong financing gains across the spectrum – seed, early-stage and expansion stage. The sector saw one-year VC dollar gains of 60% from 2005 to 2006, and new ...

British Columbia Film (BC Film) is currently accepting applications for its second round of Digital Readiness Program funding. The program provides British Columbia entertainment companies – whose primary business is film, television and/or digital media content production – with financial support to invest in digital entertainment strategic planning. The BC Film Digital Readiness Program allows eligible TV, film and new media production companies to undertake creative, business and market development to develop a company-wide digital entertainment strategy or specific multiplatform projects. Applicants must work in consultation with a BC Film-approved industry expert or consultant who will provide ...