FanTrust was just the kind of well-informed guide we needed for launching our content on non-traditional platforms."

-Rick Mischel
CEO, Mainframe Entertainment

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Social Networking Bill Of Rights Released

In the aftermath of much-publicized breaches by heavyweights Google, Facebook, and AT&T, among others, attendees of the annual Computers, Freedom, and Privacy (CFP) conference spent last week creating a Users' Bill of Rights that is now available for public consumption, feedback, and approval.

The 14-point bill is available for comment on Facebook and Twitter. It was adopted unanimously, save for one dissent on data portability, during a vote at the twentieth annual event, held in San Jose, Calif.

Before presenting the 14 points, the elements were circulated for comments, drafted, and redrafted, ...

Low hanging fruit – YouTube. Google. Facebook.

YouTube. Google. Facebook. All of these channels are seriously underexploited by many entertainment companies, given that there are a number of simple things that content creators can do right now to capitalize on each. With YouTube it is important that producers don’t just upload content and wait for hits. YouTube provides a number of strategies and tactics to drive traffic to your content; it is baffling that most producers don’t follow these guidelines. Google ads generate real dollars with targeted advertising; it is amazing how many high traffic sites don’t host Google ...