News Archive for: ‘The Latest’

eSports: The Next Big Thing in Digital Entertainment

Northern Arena Event Unites Pro-Gaming Players & Fans The Canadian League of Gamers, the company behind Northern Arena, a world-class eSports competition for professional gamers, has named Bell the League’s Title Sponsor for 2016.

FanTrust at MIPTV 2016

Digital Articles & Panel Discussions A selection of top trends, key commentary and timely coverage from The World’s Television Content Market held annually in Cannes, France. Click on the image to view the magazine  

ESports: Come for the Superstars, Stay for the Digital Innovation

By: Catherine Warren Keen to keep your digital strategy up to date? Look no further than eSports for inspiration! Watching other people play video games might seem like the definition of passive viewing. But eSports is where the action is

Now Hear This: What Can TV Take from Podcasts?

By: Catherine Warren When it comes to strategy, top entertainment companies are shameless about pilfering from one another. And why not? Even in our innovation age, there is no point recreating the wheel. Before launching the world’s most popular podcast Serial, the

Digital Strategy: Stand Your Ground

  By Catherine Warren, President FanTrust Entertainment Strategies Years ago as a graduate student at the Columbia Journalism school, I wanted to report on the intersecting worlds of art and science, the earliest days of digital media when creators in

FanTrust Top YouTube Picks: 2014

Watch FanTrust’s top YouTube picks from 2014 and see the year flash before your eyes in a good way. From science to comedy, zombies to drones, activism to branded entertainment, we break it down for you, the fans — and

VOD for the Fans: Check out the highlights from FanTrust’s VOD & FanBuilding Panel Featuring Executives from Lionsgate, Vimeo and TV2 Norway MIPCOM 2014, Cannes

The stakes are high: People want content anytime, anywhere, on any device. But how do you accommodate demand while protecting your rights? How do you manage catch-up and other windows to best exploit your library and still meet fans’ needs?

Count on Social Media

Want an up-to-date snapshot when it comes to top social network audiences? At FanTrust we are impressed with elegant fan data, like this Infographic from Digital Insights. Wow your colleagues with these current stats and impress them with your understanding

My Start-up Life

By Catherine Warren I remember my first digital experience. I walked into the Massachusetts Institute of Technology studio-cum-laboratory where the artist flashed me some 30-foot long, rainbow-coloured, 3D naked body parts. I never looked back. Not pornography, this was an

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