News Archive for: ‘FanTrust in the News’

Now Hear This: What Can TV Take from Podcasts?

By: Catherine Warren When it comes to strategy, top entertainment companies are shameless about pilfering from one another. And why not? Even in our innovation age, there is no point recreating the wheel. Before launching the world’s most popular podcast Serial, the

Streaming Services Can Use Creative Windowing to Succeed

By Joseph Williams CBS Corp.’s Les Moonves and Time Warner Inc.’s Jeffrey Bewkes barely rang in the new year before attempting to make more over-the-top television history, it seems. Already, Moonves surprised industry observers by launching CBS All Access, the

Digital Strategy: Stand Your Ground

  By Catherine Warren, president FanTrust Entertainment Strategies Years ago as a graduate student at the Columbia Journalism school, I wanted to report on the intersecting worlds of art and science, the earliest days of digital media when creators in

TV Winners Build Brands & Build Fans

By Angela Natividad for mipblog Every year after the market, head of social media James Martin of Reed MIDEM leads a panel of market influencers, from across the industry, to discuss the trends and topics that leaped out at them

Liveblog: TV disruptors go ‘into the stream’ at MIPCOM

By Stuart Dredge for mipblog Expect plenty of talk about the world of over-the-top (OTT) video streaming at MIPCOM this year, with a barrage of platforms and content competing for viewers’ attention. This morning, three back-t0-back sessions explored the disruption going

H+ Technology Receives the Company of the Year and Most Disruptive Awards from DigiBC

The company behind Holus, the tabletop holographic platform, took home two big awards at NextBC 2015 June 5, 2014 – Vancouver, Canada – DigiBC recently hosted its annual digital and tech industry awards show in Vancouver, Canada. The award show,

Bringing Women on Board Will Ensure Better Business

The key message from speakers in Cannes at this year’s MIPTV Women In Tech & Media Breakfast VIP event: “when it’s bad for women, it’s bad for business.” Moderator Catherine Warren, president of Canada-based media, entertainment and technology consultancy FanTrust,

Bell Fund Celebrates International Achievement in Digital Media

Cannes, France. At tonight’s red-carpet gala, The International Academy of Television Arts & Sciences announced its winners for the Digital Emmy® Awards, sponsored annually by the Bell Fund since 2012. Selected by an international jury from an outstanding line-up of

5 Predictions About Mobile Media from Global Experts in 2015

There are around 7 billion mobile subscriptions worldwide.  As today’s mobile and human populations match up, what will happen in the next year and will mobile change our society, our business, our way of living? We asked members of the

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