December 19th, 2011
By Etan Vlessing for StrategyOnline.ca
History Television’s Ice Pilots NWT reality series is sending viewers on an
online scavenger hunt to beef up its third-season website.
The digital extension comes courtesy of design studio Switch United, social games producer Pug Pharm Productions and FanTrust.
Using Pug Pharm’s proprietary technology, Vancouver-based Switch United turned the Ice Pilots NWT website into the homepage for
Air Hunt, where fans for the TV series are invited to collect hidden cargo by flying around dodging birds, bad weather and other aircraft.
The flight-related mini-game is targeted at the show’s core audience, which ...
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in Convergence, Digital Headlines, Ice Pilots NWT, Omni, Online communities, Social gaming | No Comments »
December 7th, 2009
The combination of an icy northern Canadian climate and WWII planes doesn't sound like a hit on paper, but Ice Pilots NWT has been a ratings wonder for History Television in Canada.
Gabriela Schonbach, Omni Film partner and executive producer on Ice Pilots NWT fills Realscreen in on the unexpected success - on-air and online.
To read the full article, please visit
Realscreen
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in Digital Headlines, Ice Pilots NWT, Omni, Online communities | 1 Comment »
December 8th, 2008
Last week’s Digital Resolutions post set you on the path to outlining your digital goals with motivating examples from Monty Python, Nexon and others. We asked, “What are your motivations for getting into the digital space? What do you hope to achieve?”
Welcome to the FanTrust guide to digital success – Setting Your Digital Resolutions for 2009. December is traditionally a time for reflection and goal-setting, both personal and professional. Though you know what it takes to reach your goals for, say, losing weight (less eggnog, more ...
Posted by Brandi
in Blogs, Fans, FanTrust Blog, General, Online communities, Reality Obsessed, Reality TV, Setting Your Digital Resolutions | 2 Comments »
June 17th, 2008
Here’s a shout-out to our friends at Capcom, an entertainment company that functions at the cross-roads where “Fans” and “Trust” meet. This weekend, Capcom did a stealth relaunch of
Capcom Unity’s community destination.
Talking exclusively to FanTrust, Capcom Corporate Officer/ Vice-President - Strategic Planning & Business Development Christian Svensson said, “The feedback is largely positive. No other video game publisher has gone this far synching up fan activity.” Designed to let fans take their Capcom ID on the road, play across multiple devices and communicate across multiple ...
Posted by Catherine
in Capcom, Exclusive, Fans, FanTrust Blog, Gaming, Online communities | No Comments »