Monthly Archive for: ‘January, 2010’

Coca Cola and Ogilvy Seek Branded Content

Content 360 Brands Bring Development Dollars to Cannes Coca-Cola and advertising agency Ogilvy, have just announced they will award a €10,000 development contract at MIPTV 2010 for the best branded content idea to engage teens, as part of the 5th

Apple responsible for 99.4% of mobile app sales in 2009

The latest report from market research firm Gartner suggests that mobile apps are big business, and that business should only grow in the next few years. According to Gartner’s numbers and those reported by Apple, Apple completely owns this market,

New Funding for Original Web Video – FanTrust: "Couldn't Come at a Better Time"

Creators of original web video now have a new source of funding. Canada’s Independent Production Fund (IPF) is launching a pilot program to fund drama series created for any platform. In recognition of the evolving broadcast environment, the IPF will

"Content 360 Challenge" 2010 – Call for entries now open

Attention all digital daredevils! Compete in the 5th Annual “Content 360 Challenge” at MIPTV 2010. The most anticipated cross-media pitching challenge of the new decade has begun accepting entries for new ideas and techniques to engage audiences across digital platforms.